BACKGROUND
Ticket Express is an established, relentlessly helpful service-oriented ticket broker. They sell hard to find premium seating for exceptional sports, concerts and entertainment events nationwide in a fast and reliable way.
THE BRANDING CHALLENGE
Ticket Express was facing a number of local and national competitors entering their space to compete for market share. Their current identity and messaging was fatigued. They needed a brand strategy to redefine their organization. It was time for a change. They looked to Damon Andersen to help step up their game.