How Am I Different?
I believe that instead of focusing so much on promoting products and services, organizations need to start revealing more about “who” they are as a company and how that relates to the product or service, so that customers can connect with them on an emotional level. The best known brands with the most loyal fans share their authentic personalities with their customers. This is accomplished through branding, and it’s why branding is so important.
Let’s build a strong brand together!
